The Healthy Readers Choice Awards 2010
Best Health Insurance
What company makes you feel best provided for?
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MyHealthCounts from Aviva UK Health
We want to help our customers be healthy and reward them for doing so. That’s why we’ve added MyHealthCounts to our health insurance plans. Designed by medical experts, MyHealthCounts is an innovative online health management service offering personalised advice on the steps individuals can take to improve their health.
To get started, individuals complete a short online health and lifestyle questionnaire and if they choose, have a discounted pharmacy health check. An online health coach then offers encouragement and suggests manageable ways to maintain and improve their health.
Recognising that everyone is different MyHealthCounts isn’t just for gym bunnies. We let our customers choose the steps they take to improve their lifestyle however big or small. What’s more, we’re rewarding their efforts with up to 15% discount off their health insurance, irrespective of whether they claim on their policy.

